The dissonance between first look and first wheel turn was jarring.
Alfa Romeo had chosen a suitably hip venue in which to showcase the coupe that will mark the brand’s honest-to-God return to the US market – a graffiti-festooned warehouse housing a boutique furniture company in San Francisco’s Mission District. The curvilinear sports car proved a lovely stylistic counterpoint to its concrete and metal backdrop while feeling perfectly synced with the eye-watering square-footage prices of the environs. Where the young, rich, beautiful people gather, the 2015 Alfa Romeo 4C will be a star.
And wherever they drive, expect things to get pretty loud. No sooner had I doubled over, dropped into the driver’s seat, and fired to life the Alfa’s utterly raucous little 1.7-liter engine, did the ‘symphony’ of the 4C begin. An introductory note of an inevitable chin scrape as I pulled out of the hipster parking lot and into the street was quickly followed by the uncivilized racket of the engine warming up, with only wafer-thin glass to filter the hubbub just behind my head. At a cold idle, the sound isn’t unlike what I’d imagine it would be like to live inside of a Volkswagen TDI engine bay.
Thankfully, as traffic cleared and The City’s streets turned swiftly into undulating coastal roads, the experiential delta between heartthrob looks and project-car manners started to shrink. Unlike the last Alfas to be sold en masse on our shores, this is no beautiful boulevardier. What the 4C is, however, is hot hell’s own driver’s car.